ECR IN MOTION 2026
16. + 17.9.2026 | World Conference Center, Bonn
ECR Day, now known as ECR iN MOTiON, is the leading B2B convention for retailers, manufacturers and service providers in the consumer goods sector.
As a key meeting place, the event brings decision-makers together to highlight market developments, analyse trends and foster synergies across the entire value chain. Conferences, panels and interactive sessions offer practical insights into current topics, strategic challenges and innovative best practices, combined with a wide range of opportunities for networking and exchange.
We look forward to meeting you in person in Bonn!
ECR IN MOTION 2026
16. + 17.9.2026 | World Conference Center, Bonn
ECR Day, now known as ECR iN MOTiON, is the leading B2B convention for retailers, manufacturers and service providers in the consumer goods sector.
As a key meeting place, the event brings decision-makers together to highlight market developments, analyse trends and foster synergies across the entire value chain. Conferences, panels and interactive sessions offer practical insights into current topics, strategic challenges and innovative best practices, combined with a wide range of opportunities for networking and exchange.
We look forward to meeting you in person in Bonn!
Master Data: Product Content in the Age of AI – Trends Transforming Data Exchange
Wednesday, 16.9.2026 | 17.15 – 17.35 | MOTiON STUDIO 6
In the age of AI, product content is becoming a key success factor in digital commerce. Customers expect consistent, personalised product information that is available at all times – across all channels and touchpoints. At the same time, demands regarding data quality, governance and international standards are on the rise. AI and automation are fundamentally transforming the way product content is managed, orchestrated and delivered via digital channels.
Björn Bayard outlines the trends that will shape data exchange in the future and explains how companies can lay the foundations for scalable, connected and future-proof commerce experiences.
Master Data: Product Content in the Age of AI – Trends Transforming Data Exchange
Wednesday, 16.9.2026 | 17.15 – 17.35 | MOTiON STUDIO 6
In the age of AI, product content is becoming a key success factor in digital commerce. Customers expect consistent, personalised product information that is available at all times – across all channels and touchpoints. At the same time, demands regarding data quality, governance and international standards are on the rise. AI and automation are fundamentally transforming the way product content is managed, orchestrated and delivered via digital channels.
Björn Bayard outlines the trends that will shape data exchange in the future and explains how companies can lay the foundations for scalable, connected and future-proof commerce experiences.
Master Data: Automating Data Capture – From a Necessity to a Strategic Asset
Thursday, 17.9.2026 | 11.25 – 11.45 | MOTiON STUDIO 6
Despite significant investment in the automation of the value chain, the process often begins with a manual step: data capture. It is precisely here that untapped potential lies – ranging from efficiency and completeness to compliance and the ability to adapt more quickly to societal trends.
Automating this initial process thus becomes a crucial building block on the path to becoming a data-driven organisation.
Speaker:
- Jérome Erdmann | Head of Master Data Services | Markant Services International GmbH
- Lutz Reiche | Director Professional Services | BAYARD GmbH
Master Data: Automating Data Capture – From a Necessity to a Strategic Asset
Thursday, 17.9.2026 | 11.25 – 11.45 | MOTiON STUDIO 6
Despite significant investment in the automation of the value chain, the process often begins with a manual step: data capture. It is precisely here that untapped potential lies – ranging from efficiency and completeness to compliance and the ability to adapt more quickly to societal trends.
Automating this initial process thus becomes a crucial building block on the path to becoming a data-driven organisation.
Speaker:
- Jérome Erdmann | Head of Master Data Services | Markant Services International GmbH
- Lutz Reiche | Director Professional Services | BAYARD GmbH
»Past Events 2026«
K5 FUTURE RETAIL CONFERENCE 2026
23. + 24. June 2026 | ESTREL Berlin
The K5 FUTURE RETAIL CONFERENCE brings together the leading figures in digital retail. With over 5,000 attendees, more than 250 speakers and multiple stages, the event is one of the most important gathering places for the e-commerce and retail sectors in the DACH region.
Attendees can look forward to a varied programme featuring inspiring talks, in-depth sessions and numerous networking opportunities focusing on the latest trends and strategies in digital retail.
Our experts Rainer Pietschmann and Björn Föhmer will also be there and look forward to engaging in face-to-face discussions and answering individual questions about PIM.
We look forward to exciting discussions and fresh insights!
K5 FUTURE RETAIL CONFERENCE 2026
23. + 24. June 2026 | ESTREL Berlin
The K5 FUTURE RETAIL CONFERENCE brings together the leading figures in digital retail. With over 5,000 attendees, more than 250 speakers and multiple stages, the event is one of the most important gathering places for the e-commerce and retail sectors in the DACH region.
Attendees can look forward to a varied programme featuring inspiring talks, in-depth sessions and numerous networking opportunities focusing on the latest trends and strategies in digital retail.
Our experts Rainer Pietschmann and Björn Föhmer will also be there and look forward to engaging in face-to-face discussions and answering individual questions about PIM.
We look forward to exciting discussions and fresh insights!
MULTICHANNELDAY 2026
23.04.2026 | RheinEnergie Stadion Cologne
Our team will be attending Multichannel Day in Cologne, Germany’s largest trade fair for digital retail.
The event offers a comprehensive programme featuring renowned speakers, over 40 talks and workshops across multiple stages, practical insights into topics such as marketplace strategies, social commerce, the use of AI in retail, fulfilment, logistics and legal matters, as well as plenty of opportunities for networking and exchanging ideas with experts and other industry representatives.
Christian Schmitz, Sasaphin Lennartz and Daniel Lorbach are very much looking forward to engaging in exciting discussions, learning from one another and exchanging views with you on current trends and successful strategies in e-commerce.
MULTICHANNELDAY 2026
23.04.2026 | RheinEnergie Stadion Cologne
Our team will be attending Multichannel Day in Cologne, Germany’s largest trade fair for digital retail.
The event offers a comprehensive programme featuring renowned speakers, over 40 talks and workshops across multiple stages, practical insights into topics such as marketplace strategies, social commerce, the use of AI in retail, fulfilment, logistics and legal matters, as well as plenty of opportunities for networking and exchanging ideas with experts and other industry representatives.
Christian Schmitz, Sasaphin Lennartz and Daniel Lorbach are very much looking forward to engaging in exciting discussions, learning from one another and exchanging views with you on current trends and successful strategies in e-commerce.
ECC FORUM 2026
11. & 12. March 2026 | SANAA Building, Essen
At the ECC FORUM, participants can look forward to a two-day programme packed with inspiration, fascinating in-depth sessions and valuable networking opportunities with decision-makers from over 350 companies across the B2C and B2B sectors.
The focus is on current trends in retail, such as AI, automation, customer experience, omnichannel and modern commerce technologies.
Björn Föhmer is looking forward to discussing topics such as product content, content syndication and individual PIM challenges in person.
ECC FORUM 2026
11. & 12. March 2026 | SANAA Building, Essen
At the ECC FORUM, participants can look forward to a two-day programme packed with inspiration, fascinating in-depth sessions and valuable networking opportunities with decision-makers from over 350 companies across the B2C and B2B sectors.
The focus is on current trends in retail, such as AI, automation, customer experience, omnichannel and modern commerce technologies.
Björn Föhmer is looking forward to discussing topics such as product content, content syndication and individual PIM challenges in person.