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OUR OFFERING

PIM Consulting

PIM consulting

To successfully implement a PIM system, it takes more than the right technology. You need to determine a clear goal definition and consider the processes as well as the organization.

We support you in holistically tackling your PIM project to lay the foundation for a successful PIM implementation.

PIM Implentation

PIM implementation

We not only advise, we also implement. We take an agile approach to achieve quick wins, thereby generating business value after a short time.

This approach also enables quick adaptations to changing requirements, which we see again and again in digital projects today.

BYRD –theplatfoem – Bagde

BYRD – the platform

For product content management and syndication

BYRD is the intelligent product content life cycle management platform with industry-specific solution packages that can be deployed immediately without any customization or implementation effort.

BYRD not only contains customized modules for product information management (PIM), product content syndication, product content aggregation and AI-based product classification, but also the established GS1-certified GDSN data pool b-synced.

NEWS AND RELEASES

March 15, 2022

BAYARD launches innovative product content platform BYRD

Integrated solution makes product content management easy — Out-of-the-box configurations for retail, industry and healthcare sectors — Enhanced content and analytics for online commerce.

March 11, 2022

medika upgrades Product Content Management with BAYARD

German medical equipment wholesaler medika is optimising data supply to its customers with the Product Content eXchange Platform SyncManager — with integration into the HCDP master data portal for procurement in the healthcare industry.

February 14, 2022

These German GPOs chose GS1 GDSN to improve data quality and digitalis processes –
A Success Story

Four healthcare Group Purchasing Organisations in Germany collaborated to create a data sharing platform. Just two years after its launch, more than one million products have been published to it.

January 27, 2022

Werner & Mertz switches to BAYARD

The manufacturer of brands including Frosch, emsal and Green Care Professional now equips retailers with product data via b-synced — BAYARD's SyncManager enables data to be quality controlled as it is captured.

OUR SUCCESS STORIES

ONE OF MY SHOWCASE PROJECTS

»The strategy project with BAYARD is one of my showcase projects. That‘s exactly how it should be. It would be perfect if I had such little stress with all projects.«

Moritz Förster | Chief Digital Officer (CDO) | MTS MarkenTechnikService GmbH & Co. KG

VISIONARY THINKING

»I like the visionary thinking of BAYARD’s experts. Their products allow for easy deployment.«

Alexander Gerhard | Head of Departement Data Management | Radeberger Gruppe

CLEAR VISION AND STRATEGY

»Working alongside BAYARD‘s master data experts, we have partners who understand our specific requirements in the healthcare sector very well.«

Christian Quaß | Director Regulatory Affairs | Pajunk GmbH Medizintechnologie

REAL-TIME DATA FLOWS TO RETAIL

»The dashboard of b-synced is simply well done.«

Volker Langkamp | Head of IT | Amecke GmbH & Co. KG

HAND-IN-HAND FOR SUCCESS

»The complete know-how from one source – from consulting to
implementation and training of our employees – this has inspired us so much.
«

Jörg Plundrak | Team Leader E-Commerce Management | Ottakringer Getränke AG

MORE THAN ONE MILLION PRODUCTS

»The implementation of this project with BAYARD in record-breaking time, considering the given complexity, has inspired us.«

Jens Kalecinski | Head of Professional Services and Gesamtprojektleiter HCDP | Prospitalia GmbH

SECURE DATA QUALITY

»BAYARD is a reliable partner for us in improving our data quality management.«

Robby Nabielek | responsible for Data Managemen | Schwarz IT KG

FAST WITH MINIMAL EFFORT

»The ContentAggregation Platform helps to implement the connection to Content Providers in a short time and to minimize implementation efforts.«

Andreas Gerig | Head of PIM Consulting & Projects | Migros-Genossenschafts-Bund

FAST TO SUCCESS

»The short ways and prompt communication with BAYARD brought the project to success in a short time!«

Heiko Cichala | IT Application Consultant | Vitakraft pet care GmbH & Co. KG

About us


With many years of experience in product content management consulting, extensive expertise in the implementation of PIM solutions and its own BYRD platform, Bayard's experts are the right partners for the European retail, consumer goods and healthcare industries for digital transformation.

Bring Your Product Content to Life.

 

GARTNER ANALYSTS REPORTS

You can now get the latest Gartner reports from us on a regular basis – complimentary.
Gartner®: Scaling Digital Commerce Requires Product Content Life Cycle Optimization