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OUR OFFERING

PIM Consulting

PIM consulting

To successfully implement a PIM system, it takes more than the right technology. You need to determine a clear goal definition and consider the processes as well as the organization.

We support you in holistically tackling your PIM project to lay the foundation for a successful PIM implementation.

In addition, we offer interesting white papers on PIM that can enhance your knowledge and help you make the right decisions.

PIM Implentation

PIM implementation

We not only advise, we also implement. We take an agile approach to achieve quick wins, thereby generating business value after a short time.

This approach also enables quick adaptations to changing requirements, which we see again and again in digital projects today.

For a practical insight into our work, see our success stories with high-profile clients.

 

BYRD –theplatfoem – Bagde

BYRD

For product content management and syndication

BYRD is the intelligent product content life cycle management platform with industry-specific solution packages that can be deployed immediately without any customization or implementation effort.

BYRD not only contains customized modules for product information management (PIM), product content syndication, product content aggregation and AI-based product classification, but also the established GS1-certified GDSN data pool b-synced.

NEWS AND RELEASES

June 12, 2024

PIM in the cosmetics industry – The fast-moving world of cosmetics

Even in times of economic uncertainty, the demand for cosmetic products has proven to be extremely stable, and studies such as McKinsey & Company’s ‘The State of Fashion: Beauty’ report conclude that the market will continue to grow steadily in the coming years.

June 1, 2024

DOUGLAS Group: Quicker to the shelf and the online shop

Using BAYARD‘s BYRD technology, the DOUGLAS Group has optimised its master data procurement consistently across its bricks and mortar and e-commerce businesses. The solution enables Europe‘s leading omnichannel premium beauty provider to carry out automated quality checks of product content from its suppliers.

May 14, 2024

Wellness treatment for cosnova's Product Content Management

Cosmetics specialist cosnova Beauty has optimised the individual product content supply for its retail partners with BAYARD. Initially, master data from the internal SAP and Stibo STEP systems was merged in BAYARD's solution BYRD. From here, data is validated before being released for further distribution. Excel item sheets can now be generated automatically and in high quality from BYRD.

April 30, 2024

Five reasons for the strong growth of the PIM market

PIM solutions are in demand like never before. What used to be primarily an IT topic is now increasingly being driven by different areas of the company. Product development and management as well as marketing, sales, and customer service are among the most important stakeholders when it comes to product dat

OUR SUCCESS STORIES

Healthy data for the Swiss healthcare sector

»We established that with BAYARD's industry solution BYRD – theplatform, we would be able to set up the solution within our ambitious time frame.«

Marc Schneider | Director Development & Operations | GS1 Switzerland

FAST WITH MINIMAL EFFORT

»The ContentAggregation Platform helps to implement the connection to Content Providers in a short time and to minimize implementation efforts.«

Andreas Gerig | Head of PIM Consulting & Projects | Migros-Genossenschafts-Bund

THE RIGHT SERVICE PROVIDER ON BOARD

»With BAYARD, we not only got the service at a lower price, we have since also benefited from the high-quality expert advice that we did not have before.«

Saki El-Gogo | Head of Master Data Management | Danone DACH

BYRD – THE RIGHT DECISION

»BYRD is perfectly suited to our requirements. The user interface is so easy to use that it is also excellently suited for medium-sized companies like ours.«

Bernhard Baertschi | Member of the Management Board | A.Vogel Group

EXPERTISE IN THE HEALTHCARE MARKET

»We track the data in HCDP in real time. BAYARD, with its expertise in the healthcare market, helps us bring suppliers to the technology and drive quality KPIs up.«

Jens Kalecinski | Head of Professional Services | Prospitalia GmbH

EVERYTHING FROM ONE SINGLE SOURCE

»With BAYARD, we got everything from one single source: The process know-how, the integration software and the GDSN data pool.«

Daniel Kirschbaum | Programme Area Manager MDM | Denner AG

CLEAR VISION AND STRATEGY

»Working alongside BAYARD‘s master data experts, we have partners who understand our specific requirements in the healthcare sector very well.«

Christian Quaß | Director Regulatory Affairs | Pajunk GmbH Medizintechnologie

ONE OF MY SHOWCASE PROJECTS

»The strategy project with BAYARD is one of my showcase projects. That‘s exactly how it should be. It would be perfect if I had such little stress with all projects.«

Moritz Förster | Chief Digital Officer (CDO) | MTS MarkenTechnikService GmbH & Co. KG

VISIONARY THINKING

»I like the visionary thinking of BAYARD’s experts. Their products allow for easy deployment.«

Alexander Gerhard | Head of Departement Data Management | Radeberger Gruppe

REAL-TIME DATA FLOWS TO RETAIL

»The dashboard of b-synced is simply well done.«

Volker Langkamp | Head of IT | Amecke GmbH & Co. KG

HAND-IN-HAND FOR SUCCESS

»The complete know-how from one source – from consulting to
implementation and training of our employees – this has inspired us so much.
«

Jörg Plundrak | Team Leader E-Commerce Management | Ottakringer Getränke AG

MORE THAN ONE MILLION PRODUCTS

»The implementation of this project with BAYARD in record-breaking time, considering the given complexity, has inspired us.«

Jens Kalecinski | Head of Professional Services and Gesamtprojektleiter HCDP | Prospitalia GmbH

SECURE DATA QUALITY

»BAYARD is a reliable partner for us in improving our data quality management.«

Robby Nabielek | responsible for Data Managemen | Schwarz IT KG

FAST TO SUCCESS

»The short ways and prompt communication with BAYARD brought the project to success in a short time!«

Heiko Cichala | IT Application Consultant | Vitakraft pet care GmbH & Co. KG

About us


With many years of experience in product content management consulting, extensive expertise in the implementation of PIM solutions and its own BYRD technology, Bayard's experts are the right partners for the European retail, consumer goods and healthcare industries for digital transformation.

Bring Your Product Content to Life.

 

WHITEPAPER


Discover the world of Product Content Lifecycle Management and take your data management to the next level.