COSMETICS

Let your product information shine

»Our expertise for the cosmetics industry«

Product content sourcing and syndication for brick-and-mortar retail and digital commerce

  • How do I source product content from our manufacturers?
  • How can I measure the data quality of our product information and where can I give our retail partners feedback for their data quality?
  • How can I implement listing decisions faster, thereby shortening time-to-market?
  • Have I captured all hazardous material information and GS1 GDSN data completely and correctly?
  • Can I aggregate product information and make it available for our online store and all online marketplaces?

The basis for the answers to all these questions is product information. It is an integral part of all processes in retail and industry, which makes it clear that the quality of this information is particularly important. This is especially true for markets as dynamic as the cosmetics industry, which is characterized by frequent and sometimes last-minute changes in product ranges with products from all corners of the world.

Providing high-quality product information in real time is therefore a prerequisite for manufacturers of cosmetic products to successfully sell their products via retail partners, online stores, and marketplaces.

BAYARD Cosmetics

Product content sourcing and syndication for brick-and-mortar retail and digital commerce

  • How do I source product content from our manufacturers?
  • How can I measure the data quality of our product information and where can I give our retail partners feedback for their data quality?
  • How can I implement listing decisions faster, thereby shortening time-to-market?
  • Have I captured all hazardous material information and GS1 GDSN data completely and correctly?
  • Can I aggregate product information and make it available for our online store and all online marketplaces?

The basis for the answers to all these questions is product information. It is an integral part of all processes in retail and industry, which makes it clear that the quality of this information is particularly important. This is especially true for markets as dynamic as the cosmetics industry, which is characterized by frequent and sometimes last-minute changes in product ranges with products from all corners of the world.

Providing high-quality product information in real time is therefore a prerequisite for manufacturers of cosmetic products to successfully sell their products via retail partners, online stores, and marketplaces.

BAYARD Cosmetics

Let your product information shine

BAYARD_Cosmetics_Puder

High-quality product content that is visually and editorially attractive is critical to success in the cosmetics industry. Products are typically accompanied by a variety of images, videos, marketing copy, and even documents designed to give consumers a very specific feel and reinforce the identity of the cosmetics brand.

Every online store, retailer and digital marketplace has its own rules for displaying this product content – this also applies to brick-and-mortar retailers, who must consider factors such as dimensions and weight. To achieve a fast time-to-market despite these challenges, the completeness and quality of product information must be checked and ensured at an early stage.

Let your product information shine

High-quality product content that is visually and editorially attractive is critical to success in the cosmetics industry. Products are typically accompanied by a variety of images, videos, marketing copy, and even documents designed to give consumers a very specific feel and reinforce the identity of the cosmetics brand.

Every online store, retailer and digital marketplace has its own rules for displaying this product content – this also applies to brick-and-mortar retailers, who must consider factors such as dimensions and weight. To achieve a fast time-to-market despite these challenges, the completeness and quality of product information must be checked and ensured at an early stage.

BAYARD_Cosmetics_Puder

Top-quality, lightning-fast data transfer

The manual exchange of product information is not only inefficient but also highly error prone. This can quickly lead to high costs, slow listing processes and dissatisfaction among partner companies.

Based on years of experience in product content sourcing and syndication for both physical stores and e-commerce, we have developed technologies that fully automate precisely this data exchange as well as the immediate quality check, thus taking all business processes between industry and retail – whether directly or via the GS1 GDSN – to a whole new level.

Learn how to achieve your business goals with top-notch product content, what role data quality plays in this process, and how our best practices help you present your products in the best light – on every stage and in real time!

BAYARD_Cosmetics_Nagellack_frei

Top-quality, lightning-fast data transfer

The manual exchange of product information is not only inefficient but also highly error prone. This can quickly lead to high costs, slow listing processes and dissatisfaction among partner companies.

Based on years of experience in product content sourcing and syndication for both physical stores and e-commerce, we have developed technologies that fully automate precisely this data exchange as well as the immediate quality check, thus taking all business processes between industry and retail – whether directly or via the GS1 GDSN – to a whole new level.

BAYARD_Cosmetics_Nagellack_frei

Learn how to achieve your business goals with top-notch product content, what role data quality plays in this process, and how our best practices help you present your products in the best light – on every stage and in real time!

»Industry solutions for your success«

Our Product Content Solution for the cosmetics industry

Our industry know-how on demand

Webinars Content Syndication & Data Synchronisation
In our webinars you will learn everything about content syndication and data synchronisation with GS1 GDSN.

S1 GWhite Paper Data quality and GS1 GDSN
As experts, we know how to develop smart solutions for you for the GS1 Global Data Synchronisation Network (GS1 GDSN).

Switching your data pool in 10 Steps
We are experts and support you in conveniently switching to our GDSN data pool b-synced. Easy. Affordable. Good.

»Latest news on topics from the cosmetics industry«

Read our industry insides here

DOUGLAS connects to its suppliers using BAYARD‘s BYRD platform

cosnova Beauty optimises its retail data management with BAYARD

Benefit from our experience

Contact us – no matter which project phase you currently find yourself in. We are happy to support you with our experience.

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