May 11, 2022 | COLOGNE
Integrated solution makes product content management easy — Out-of-the-box configurations for retail, industry and healthcare sectors — Enhanced content and analytics for online commerce.
Today, BAYARD launched BYRD — an innovative, integrated software platform that enables companies to generate the greatest possible business value from their product content. Available to retailers, consumer goods manufacturers and healthcare companies, Byrd comes in out-of-the-box, turn-key industry packages developed based on the outstanding project and software experience of Bayard's product content experts.
BYRD is the ideal solution for the sourcing, aggregation, syndication and industry-wide exchange of product content. Through the integration of Bayard's GS1-certified master data pool b-synced, Byrd users can also easily exchange data via the Global Data Synchronisation Network (GDSN).
Beyond the integration of Bayard's already established solutions, Byrd offers numerous innovations that help companies use their product content more efficiently for maximum success as they digitalise their business:
- The automated classification of products using Artificial Intelligence (AI) and self-learning systems.
- Editing and publishing enhanced product content directly to retailers’ online shops.
- Product performance analysis in online retail through digital shelf analytics and the optimisation of keywords for product search.
- Automated creation of the product data sheets still required by many retail organisations as Excel sheets.
Already today, numerous retail companies such as the Schwarz Gruppe, Migros and Colruyt, consumer goods manufacturers such as Danone, Radeberger-Gruppe and Cosnova, healthcare product providers such as Pajunk, Vygon and Medika as well as healthcare purchasing groups such as Prospitalia, P.E.G. and EKKplus rely on Bayard's solutions for the management of their product content.
With its onboarding services, Bayard makes it effortless to connect suppliers to the product content platforms of retailers and buying groups, facilitating rapid success of projects involving the digital exchange of high-quality, comprehensiveproduct content.
Bayard continues to offer its team's exceptional product content management expertise for implementation projects of third-party PIM solutions such as Syndigo, Stibo and Informatica.
BAYARD
Bayard enables companies from the retail, manufacturing and healthcare sectors with data syndication services laying the foundations for digital commerce. With its unparalleled experience in product content management consulting, its extensive expertise in the implementation of enterprise PIM solutions like Syndigo, Stibo and Informatica and its outstanding Product Content Life Cycle Management platform Byrd, Bayard is the true partner for the European retail, manufacturing and healthcare industries for the digital transformation.
Retailers including Schwarz Group, Migros and Colruyt, consumer goods manufacturers such as Danone, Radeberger Group and Cosnova, healthcare product providers such as Pajunk, Vygon and Medika as well as healthcare buying groups such as Prospitalia, P.E.G. and EKKplus have improved their data quality as well as efficiency of their product content sourcing, syndication and aggregation significantly with the help of Bayard’s services.
With Byrd, Bayard provides a smart Product Content Life Cycle Management platform with industry-specific packages that can be used out-of-the-box with no customisation or implementation effort. Byrd contains not only dedicated modules for Product Information Management (PIM), Product Content Syndication, Product Content Aggregation, and AI-based product classification but also the well-established GS1 certified GDSN data pool b-synced.
Today, BAYARD launched BYRD — an innovative, integrated software platform that enables companies to generate the greatest possible business value from their product content. Available to retailers, consumer goods manufacturers and healthcare companies, Byrd comes in out-of-the-box, turn-key industry packages developed based on the outstanding project and software experience of Bayard's product content experts.
BYRD is the ideal solution for the sourcing, aggregation, syndication and industry-wide exchange of product content. Through the integration of Bayard's GS1-certified master data pool b-synced, Byrd users can also easily exchange data via the Global Data Synchronisation Network (GDSN).
Beyond the integration of Bayard's already established solutions, Byrd offers numerous innovations that help companies use their product content more efficiently for maximum success as they digitalise their business:
- The automated classification of products using Artificial Intelligence (AI) and self-learning systems.
- Editing and publishing enhanced product content directly to retailers’ online shops.
- Product performance analysis in online retail through digital shelf analytics and the optimisation of keywords for product search.
- Automated creation of the product data sheets still required by many retail organisations as Excel sheets.
Already today, numerous retail companies such as the Schwarz Gruppe, Migros and Colruyt, consumer goods manufacturers such as Danone, Radeberger-Gruppe and Cosnova, healthcare product providers such as Pajunk, Vygon and Medika as well as healthcare purchasing groups such as Prospitalia, P.E.G. and EKKplus rely on Bayard's solutions for the management of their product content.
With its onboarding services, Bayard makes it effortless to connect suppliers to the product content platforms of retailers and buying groups, facilitating rapid success of projects involving the digital exchange of high-quality, comprehensiveproduct content.
Bayard continues to offer its team's exceptional product content management expertise for implementation projects of third-party PIM solutions such as Syndigo, Stibo and Informatica.
BAYARD
Bayard enables companies from the retail, manufacturing and healthcare sectors with data syndication services laying the foundations for digital commerce. With its unparalleled experience in product content management consulting, its extensive expertise in the implementation of enterprise PIM solutions like Syndigo, Stibo and Informatica and its outstanding Product Content Life Cycle Management platform Byrd, Bayard is the true partner for the European retail, manufacturing and healthcare industries for the digital transformation.
Retailers including Schwarz Group, Migros and Colruyt, consumer goods manufacturers such as Danone, Radeberger Group and Cosnova, healthcare product providers such as Pajunk, Vygon and Medika as well as healthcare buying groups such as Prospitalia, P.E.G. and EKKplus have improved their data quality as well as efficiency of their product content sourcing, syndication and aggregation significantly with the help of Bayard’s services.
With Byrd, Bayard provides a smart Product Content Life Cycle Management platform with industry-specific packages that can be used out-of-the-box with no customisation or implementation effort. Byrd contains not only dedicated modules for Product Information Management (PIM), Product Content Syndication, Product Content Aggregation, and AI-based product classification but also the well-established GS1 certified GDSN data pool b-synced.
Your personal media contact:
Fourspot
Björn Weber
PR | Media Contact
Niddastr. 64
60329 Frankfurt
Germany
T: +49 69 156 154 05
E: bjoern.weber@fourspot.net
BAYARD
Caroline Julia Arens
Head of Design & Marketing
Agrippinawerft 30
50687 Cologne
Germany
T: +49 221 716 185 0
E: caroline.arens@bayard-consulting.com
Your personal media contact:
Fourspot
Björn Weber
PR | Media Contact
Niddastr. 64
60329 Frankfurt
Germany
T: +49 69 156 154 05
E: bjoern.weber@fourspot.net
BAYARD
Caroline Julia Arens
Head of Design & Marketing
Agrippinawerft 30
50687 Cologne
Germany
T: +49 221 716 185 0
E: caroline.arens@bayard-consulting.com